b-drives®️ is a brand of Breuell & Hilgenfeldt GmbH and has stood for state-of-the-art drive solutions for over 10 years.

The challenge.
With its own development and research department for the design, control and application of electric drives, the company offers customer-specific solutions that are second to none.
For the launch of eWheel, which was specially designed for use in driverless transport systems, the many innovative ideas that characterize the new product had to be attractively presented on all relevant media.

The solution
In an interview,Blaupause asked about all the important points that characterize the new product. Blaupause then created a consistent design for all media and produced the texts. Blaupause also designed a virtual transportation module powered by eWheel to illustrate the product. A modern 3D explanatory film and an attractive brochure showed the product in use and highlighted all the technical advantages and subtleties. There are plans to use the content already created for other media.