Video marketing: We create a convincing look behind the scenes


Involving and entertaining video content is popular with internet users and generates more reach than images and texts. That's why videos should not be missing from your B2B marketing mix. Whether product or explainer video - each format requires detailed planning and the development of a story! We are happy to support you: from the story to the final cut.
Interested?

Stefan Weder is looking forward to hearing from you.
+49 40 642252271
stefan.weder@blaupause.biz

Our approach to video marketing and the questions we ask ourselves:


Target groups


Which topics are interesting for them?
What benefit should they get from the video? 
Is there a call-to-action they should follow?

Strategy


How can the topics be clustered into categories and series? 
Which video formats fit your messages?

Story


Involve your target groups cognitively and emotionally.
We develop a story that lets your brand be experienced with brain and heart!

Tool kit


We analyse the competitor videos for benchmarking.
We assemble the best elements and stylistic devices into a kit.

Implementation


We implement the films - from the idea to the approval.
Our film team specialises in B2B videos and has the necessary experience.

Stefan Weder


+49 40 64 225221

stefan.weder@blaupause.biz